ADIDAS SPEZIAL EXHIBTION: VISIT

During my time in Manchester, I also decided to visit the Adidas Exhibition as I have a personal interest in fashion and also I thought it would be beneficial in influencing my COP 3 practical as I am hosting my own exhibition. 

Housing 650 pairs of rare, vintage, deadstock, re-issues and collaboration styles from the personal collections of numerous adidas collectors, the Spezial exhibition is a chance to literally walk through the adidas archives and experience adi history first-hand. Alongside the collection a very special one-off Spezial will be unveiled.

Link to Video — Adidas Spezial

Exhibition curated Gary Aspden. Below are some images I have taken from the exhibition.

 

      

         

Overview

The Adidas exhibition was really interesting due to seeing the history behind the brand through these unique and distinctive designs throughout the years. The appreciation for the brand was shown through the amount of people at the exhibition and had the likes of signed trainers by Nas, Missy Elliot, Ian Brown and many more celebrities! 

The layout of the exhibition was really innovative with the use of viynl quotes and display cabinets to present the work which is something I could consider for the design of my exhibition. I also got speaking to one woman who was responsible for setting up the design of the exhibition and gave me the contacts details for her company — Sparkle Street Creative, which could possibly useful for future reference.

Overall it was an really fun trip and was a little informative break from doing my briefs! I definitely want to attend more exhibitions within this field of interest.