Monday, 12 November 2012

STUDY TASK 4 - WHAT IS GRAPHIC DESIGN FOR? - Part 1

INFORMATION AND WAY FINDING DESIGN

I have researched and found sources that have helped me to define the meaning of information and way finding design.




University of Greenwich – internal wayfinding
The content of the design uses simplistic logo's to highlight were the facilities are within The Drill Library at Medway Campus. The format is structured paralell to one another using the cave in the wall as divide., the function of the design is to inform new vistors to different parts of the building using a clear and clean message. The media used within the design focuses on bright colours to highlight the different places, it also has been scalled to a larger size to fit onto the wall.



The content of the design uses bright geometric patterns to make the walls stand out to the visitors of the Portuguese Museum . The format is structured using different sections of the wall to highlight information about what the museum offers. The function of the design is to inform new vistors to different parts of the building using a clear and clean message. The media used within the design focuses on bright colours to highlight the different places, it also has been scaled to a larger size to fit onto the wall.

tabak_01

tabak_02

The visual concept and typographical solution are based on the company’s historical and statistical data that communicate the core values of the company and its brands throughout the entire building. The format is structured using different sections of the wall to highlight information through maps and infographics. The function of the design is to inform new vistors  or potential clients about the brands history and what they stand for. The media used within the design focuses on a lime  green and white colour scheme to highlight the brands logo which is used relevantly and looks aesthetically pleasing.

westerdals_03

westerdals_07

The design utilising the Norway communications schools building by transfering typography onto the rough textures of the bricks. The content of the design uses simplistic colours of yellow and red which reflect the schools formal colour . The format of the information is structured using specific areas of the building such as walls and stairs to highlight the certain levels of the bulding an whats on them . The function of the design is to inform new vistors to different parts of the building using a clear and clean message. The media used within the design focuses type; numbers and words and signage;  arrows and lines.

triennale_design_01

triennale_design_09

Triennale Design Museum in Milan, Italy. The exhibition uses a colourful coding system that guides the visitor through a variety of Italian graphic design, that includes packaging, advertising, branding systems, videos and books. . The format of the information is structured using specific areas of the building such as walls and stairs to highlight the certain levels of the bulding an whats on them. The function of the design is to inform new vistors to different parts of the building using a clear and clean message. The media used within the design focuses on genres of graphic design highlighted by colour and lighting.

infographics



The content of the design focuses on the economy, focusing on money, travel and food. The format is structured using different signs and statistics to highlight the information. The function of the design is to inform it's audience about how bad the economy is at the current time. The media used within the design focuses on a neon green, black and grey colour scheme to highlight the data.




MOST POPULAR INFOGRAPHICS   You can find around the Web Art Print


BRAND IDENTITY DESIGN
I have researched and found sources that have helped me to define the meaning of brand identity design.

EDITORIAL & PUBLISHING DESIGN

I have researched and found sources that have helped me to define the meaning of editorial and publishing design.

RETAIL & PROMOTIONAL DESIGN
I have researched and found sources that have helped me to define the meaning of retail and promotion design.

PRODUCT & PACKAGING DESIGN

I have researched and found sources that have helped me to define the meaning of information and way finding design.

50 thingys

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