PPP 2: VISUAL IDENTITY

To start my research into looking at my design prescence I decided to look at a range of visual identities, that had an aesthetic that was interesting my personal practice as a source of influence.

Natasha Tyran

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I like the way in which the typography is laid out within the rectangle breaking up the artists name.

Passport

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I really like passports Identity with the use of a consistent colour scheme that works really well together.

Claudia Argueta

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The bold bright colours in the branding really bring the branding to life, this is something I will consider in my photography.

Pedro Salazar

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The use of a simplistic colour pallet and bold pattern breaks up the design which is something I will consider with my work.

The Studio

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Branch Creative

The use of other material such as acetate is something that sets the branding apart, I like the use of hanging posters.

Novelty

Malina

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Looking at these visual identities has enabled me to see a range of outcomes I can propose for my promotional pack, I want to experiment with typography, photography and also stock to give a sense of my personality.